Fundamentals of creative advertising
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Fundamentals of Creative Advertising
Provides an introduction to the key elements of creative advertising. This book takes you, step-by-step, through each stage of the creative process fr
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Advertising Creative
Advertising Creative, Sixth Edition gets right to the point of advertising by stressing key principles and practical information students and workin
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Advertising as a Creative Industry
At the crossroads of culture and commerce, the advertising industry is a regime of paradoxes. This book examines the place of advertising in todayÂ’s
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Fundamentals of Creature Design
The world’s best creature designers and concept artists provide a groundbreaking and unique insight into their creative processes and practices.
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The Fundamentals of Interior Design
The second edition of The Fundamentals of Interior Design provides a thorough introduction to the key elements of interior design and the ideas that underpin them. The book describes the entirety of the creative process, from researching initial
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Branded Content and Entertainment in Advertising Taylor & Francis Ltd
In recent years, branded content and entertainment has become standard practice for brands, advertising agencies, and production companies. This volume analyses branded content through a theoretical and empirical study to examine the factors that have led to exponential growth and the adaptation of creative advertising processes in the creation of branded content. ...
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Creative Coding in Python
Kids will learn the fundamentals of computer programming with 30+ fun projects in the intuitive programming language of Python with Creative Coding i
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Business of Professional Art
Artists in all media who yearn to earn using their creative abilities and wanting to become successful entrepreneurs will benefit from reading The Business Of Professional Art by Sarajane Helm. The entire 30 column series first appeared in Belle Armoire magazine (Stampington & Co.) between 2003-2008. Each is packed with information and tips on how to present your art to t...
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One Plus One Equals Three
A masterclass in how to be more creative, from one of the world's true advertising greats
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Oliviero Toscani
An exploration of the creative force behind brands and advertising campaigns, focusing on the finest examples of his work. Includes collected stories
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Zentangle Dingbats
Dingbats are a fun way to incorporate the fundamentals of Zentangle into a wide variety of creative projects and bring attention and mindfulness to th
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Beginning with photography (999-00-020-7185-0)
Elektronická kniha - autor Marie Němcová, 128 stran, anglicky Do you aspire to take excellent photographs? Knowledge the fundamentals of photography composition can help you to achieve it. The book is accompanied with 130 illustrative photographs with comments that provide you with an insight to the photography composition and tune you in the creative photography.
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The Male Nude - David Leddick
While the female nude has long played a conspicuous role in western iconography, the male nude has not always enjoyed such attention, or acceptance. This ode to the male physique celebrates the evolving, at one time illicit, art form from anonymous 19th century erotica through to contemporary work from David Hockney and Duane Michaels. Through the classic, the playful, an...
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Origin - Dan Brown
Anotace: The spellbinding new Robert Langdon novel from the author of The Da Vinci Code. Robert Langdon, Harvard professor of symbology and religious iconology, arrives at the Guggenheim Museum Bilbao to attend the unveiling of a discovery that "will change the face of science forever". The evening`s host is his friend and former student, Edmond Kirsch, a forty-year-old ...
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