Linguistics of social media
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Linguistics of Social Media
This accessible textbook introduces concepts and frameworks from linguistics and uses them in the analysis of language on social media. Assuming no pr
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The Psychology of Social Media will examine the core features of social media services – profiles, newsfeeds, connections, media and so on – and exp
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Understand the do's and don'ts, and dismiss the fallacies of using social media for business in this well researched and practical guide.
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By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success o
Více informacíSocial Media and Social Work
Using real-life examples, this book enables practitioners and students to consider the ethics and assess the impact of social media on their professio
Více informacíSAGE Handbook of Social Media
This highly international handbook addresses the most significant research themes, methodological approaches and debates about social media. Leading s
Více informacíSocial Media and Education
This book studies users' experiences and views of social media. This collection provides a nuanced and interesting discussion of the realities of soci
Více informacíSocial Media Freaks
Social Media Freaks presents a virtual ethnography of social media, focusing on issues of identity and inequality along five dimensions-race, class, g
Více informacíSocial Media and Sports
Social Media and Sports provides a holistic view of the impact of social media on sports communication, teaching conceptual understanding and creative
Více informacíSex and Social Media
Sex and Social Media offers a curious reader an academically informed yet accessible discussion of the nuances of sexual social media and socially med
Více informacíSocial Media and Society
This book offers a detailed exploration of the role social media plays in our daily lives and across a variety of contexts, from social networking sit
Více informacíSocial Media Debate
This accessible, student-friendly book provides a concise overview of the primary debates surrounding the impact and effects of social media.
Více informacíSocial Media Marketing
A fully updated edition of the award winning textbook for social media marketing. With new case studies on a number of brands including TikTok, Puma a
Více informacíSocial Media Management
This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different de
Více informacíSocial Media for Educators
Tap into the power of social media and increase course effectiveness! Faculty will learn to choose the appropriate social media tool for the intended
Více informacíUnderstanding Social Media
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolut
Více informacíUnderstanding Social Media
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolut
Více informacíSocial Media Campaigns
Focusing on the core principles of how social media craft reciprocal, one-to-one connections with brands, this second edition outlines a four-step pro
Více informacíSocial Media Management
This is the second edition of the undergraduate textbook 'Social Media Management' which extends the original edition's scope beyond the business angl
Více informacíPolicing and Social Media
This book illustrates how social media and related changes in communication formats have affected the public face of policing and police work using Ca
Více informacíSocial Media Age
We are all aware of social media and how it is seamlessly integrated into our private and public lives as everyday users, but this book aims to provid
Více informacíChinese Social Media
This book examines the social media experiences of middle class Chinese adolescents. Their enthusiasm for self-expression online, their mediated soci
Více informacíSocial Media Marketing
The third edition of this popular text offers a uniquely scholarly approach towards the subject and has been fully updated to include technological ad
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The purpose of this book is to examine the role of public relations in social media through an exploration of the myriad ways that social media is res
Více informacíWomen of Color and Social Media Multitasking
Women of Color and Social Media Multitasking: Â Blogs, Timelines, Feeds, and Community examines how women of color make use of social media as a socia
Více informacíSocial Media at BBC News
Using empirical analysis of crisis news production at the BBC, this book shows that the emergence of social media at the BBC and the need to manage th
Více informacíMaking Sense of Large Social Media Corpora
This open access book offers a comprehensive overview of available techniques and approaches to explore large social media corpora, using as an illust
Více informacíSocial Media Law and Ethics
In this new textbook, social media professor Jeremy Lipschultz introduces students to the study of social media law and ethics, integrating legal conc
Více informacíSocial Media and Mental Health
A presentation of the main facts about social media, and research about the relationship between social media use and mental health, to examine both t
Více informacíSocial Media and Crisis Communication
The second edition of this vital text integrates theory, research, and application to orient readers to the latest thinking about the role of social m
Více informacíSocial Media and Political Communication
This book offers a wide-scale, interdisciplinary analysis and guide to social media and political communication, examining the political use of social
Více informacíCritical Theory and Social Media
This book examines both the constraints and emancipatory potential of new media. Allmer explores to what extent digital and social media can contribut
Více informacíJane Eyre on Social Media
Sarah Day and Claire McGowan retell Jane Eyre for the modern-day social media world: Reader, she married him. But not before a LOT of discussion of hi
Více informacíStrategic Social Media as Activism
Drawing on a range of theoretical and empirical perspectives, this volume examines the roles strategic communications plays in creating social media m
Více informacíQualitative Research Using Social Media
This book shows how to conduct qualitative research projects using social media data.It takes the reader through the stages of choosing data, formulat
Více informacíSocial Media Marketing for Business
Maximize the success of your social media marketing by creating a complete strategy that is integrated throughout your organization and built around e
Více informacíBluffer's Guide to Social Media
Instantly acquire all the knowledge you need to pass as an expert in the world of social media. Written by experts and offering readers the opportunit
Více informacíSocial Media in Legal Practice
This volume focuses on three major aspects of mediated communication through social media. It will be a valuable reference for international scholars
Více informacíMuseum Websites and Social Media
This volume provides insight into the issues behind designing and implementing web pages and social media to serve the broadest range of museum stakeh
Více informacíMedia, Democracy and Social Change
A timely and provocative exploration of contemporary political communication from a world-leading author team. In an age of "fake news" and Youtube al
Více informacíMedia, Democracy and Social Change
A timely and provocative exploration of contemporary political communication from a world-leading author team. In an age of "fake news" and Youtube al
Více informacíSAGE Handbook of Social Media Research Methods
This second edition has been comprehensively updated and expanded, from 39 to 49 chapters. The Handbook spans the entire research process, from data c
Více informacíCrime, Justice and Social Media
Drawing on original qualitative research, this book lays out an innovative theoretical paradigm of online crime and justice that integrates critical t
Více informacíDigital and Social Media Marketing
This textbook is an up to date, results-driven guide to digital marketing. Mixing academic theory with practical examples from a range of different or
Více informacíPolitical Participation on Social Media
Based on original research involving in-depth conversations with 85 participants around the UK, it asks people about their own understanding of their
Více informacíMining the Social Web
Mine the rich data tucked away in popular social websites such as Twitter, Facebook, LinkedIn, and Instagram. With the third edition of this popular g
Více informacíYour Mind Matters: Social Media and You
How to navigate the potential pitfalls of activity on social media and develop good mental health
Více informacíSocial Media Marketing In A Week
A dynamic collection of tools, techniques, and strategies that will help you master social media.
Více informacíInformation Spread in a Social Media Age
The book provides a general understanding of modern social media systems, network fundamentals, model development techniques, and social marketing. Th
Více informacíCross-Cultural Social Media Marketing
To increase brand awareness, engagement and revenue, companies are acknowledging the importance of integrating social media marketing in their overall
Více informacíGet Your Data From Social Media
Working with social media data requires a specific set of knowledge and skills which this Little Quick Fix provides!
Více informacíSubjective Well-Being and Social Media
The authors describe a social media index for measuring subjective well-being, relying on the availability of big data sources provided by the social
Více informacíSocial Media Analytics and Practical Applications
This book provides a framework that allows you to understand and analyze the impact of social media in various industries. It illustrates how social m
Více informacíSocial Media in the Digital Age
Details how the growth and development of social media platforms have influenced how people interact, receive news, and form social bonds. The book in
Více informacíConsumer Psychology in a Social Media World
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social m
Více informacíSocial Media In Sport: Theory And Practice
This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues.
Více informacíNew Media and China's Social Development
Starting from a history of new media, this book presents the development of network technology and media applications in China, while also examining t
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